fifteen Reasons Why Your Company Has to have a Mobile App

Digital media has exploded and Google reported that 2015 marks the year that web searches done on devices which are mobile have surpassed desktop computer queries in ten countries!

Mobile continues to grow so quickly that it is the reputable digital platform for media consumption. 62 % of total digital media activity is from tablets and smartphones combined, 54 % of that hobby is from apps alone, based on Comscore.

As of April 21, 2015, Google is now indexing mobile apps, that makes it possible for them to rank in search engine benefits. Read the SearchEngineLand post about app search engine ranking. What does all of this mean for both you and your company? A mobile app is needed by you!

What exactly are the good things about having an app for your organization?


As mobile marketing will continue to grow, many businesses are getting on the mobile app camp to connect with “on-the-go” customers, drive increased traffic, make repeat business, increase sales through much better product promotion, and most importantly, be accessible to their customers, on their mobile devices, 24×7.

Having an app for your small business takes marketing efforts to a completely new level. Apps aren’t simply for large companies as Amazon, Wal mart as well as eBay anymore. Small businesses and medium are upping their marketing techniques and growing their client access with mobile apps.

Our present-day technology has provided us with the entire world at our fingertips! Mobile phones have made pay phones and most landlines obsolete since we can get them with us anywhere we go. That gives businesses a big marketing advantage. Let’s consider the advantages a mobile app offers your business along with your customers:

1. Reinforces the brand of yours

2. Increases your accessibility and visibility on devices which are mobile

3. builds relationships and Loyalty with your customers

4. Generates repeat business with app tools as coupons and loyalty cards

5. Enhances social media strategies

6. Connects you with “on-the-go” consumers

7. Increases sales with push notifications

8. Your products/services are easily handy for your customers 24×7

9. One touch access to the communication information

10. Provide directions for your location anyplace your customers are

11. Fast appointment setting for your customers

12. An app is much more readily available and loads faster than a site

13. Increase customer engagement as well as provide value

14. Customers have access that is easy to your social networking posts

15. Stand out from your competition

Why a Mobile App is better than a Website

Bottom line: An app loads along with operates much faster! It takes only another to launch whereas a site is able to take substantially longer, especially when the mobile user has bad reception. Mobile optimized sites serve an important business purpose, however they don’t replace the demand for apps. Let fun consider a side-by-side comparison:

• Mobile apps give you almost instant access to the content material you need, websites don’t

• Mobile apps show up in the app stores, sites don’t

• Mobile apps are able to keep your business in direct contact with your consumers through push notifications, sites don’t

• Mobile apps are always apparent on the home display of the mobile device of yours, sites are usually not always obvious

Do the power that is seen by you mobile marketing apps have to offer? With features like push notifications, you are able to instantly reach the customers of yours with a lot less time and effort than snail mailing sales ads, as well as, considerably less advertising costs. But the largest gain a mobile app is offering your business is return on investment.

The Apple App Store has more than 100 billion downloads a year, that is almost 274 million downloads every single day according to Statista! Statistics from the Wall Street Journal show that Q1 of 2015, Google Play Store had 70 % more app downloads than the Apple Store. Right now will be the time to exploit the mobile app market! The greater amount of users that download the app of yours, the more folks you are able to reach to give sales, product promotion, events, launches, it is named by you! The app market is growing and will continue to develop. Are you convinced yet?

Remember, mobile apps are quickly becoming the regular aspect of businesses large and small. Selecting an app today is able to determine the cornerstone for future years of your small business and help place it over the express lane to continue to expand, build your customer database, and make you much more money!

Leave a Reply

Your email address will not be published. Required fields are marked *