Hospitality IPTV – Adding Interactivity to Hotel TV

Canais IPTV (IPTV) is producing a huge impact on the mainstream TV industry. It has so much wider apps than only in the entertainment area. In this article we shall have a peek at one such niche IPTV segment – the Hospitality industry, and just how it can change the Hotel Guest user experience as well as benefit Hotel Operators.

Conventional Television systems in almost all of the hotels around the earth offer two major features –

Live TV Channels
Movies on demand
Background
The features are restricted by the coaxial cable television technological know-how that’s been prevalent for the past 30 years. It broadcasts the television media, meaning pre-scheduled programs are managed in spite of user’s individual choice on a certain channel. The provider provides a pair of content and the user is able to tune to the choice of his/her channel.

Why transition to IPTV? Existing analogue cable TV technology has limitations –

Poor Quality of TV channels
Lack of customization for guests
No support for getting guest’s inputs
Limitations of number of TV channels offered
Lack of extending convenience to guests
No personalization of TV services
Ineffective utilization of the audio visual medium to create additional revenues
Hotel IPTV Technology
In the past twenty years the internet created a huge effect in the individual habits. Today most Hotels are the “Internet services” as part of their default offerings, even thought it may arrive at a small premium price. The Internet makes it possible for users to “search what they want” at the press of a computer mouse. The free flow of info can provide owners a lot more options also it has heightened the expectation levels. The IPTV technology can assist Hotel operators to to offer wider options of infotainment and also making the solutions more personalized for the visitors of theirs.


Highlights

IPTV Channels
Video on demand (VOD)
Time change TV
Tv on demand
Games
Bookmarking
Personalized services
Infotainment
TCommerce – Interactive shopping
Performer Experience
The hotel IPTV system or perhaps Interactive TV is able to modify the Guest experience in many ways. The most critical areas it can produce difference are –

Personalization of User Interface primarily based on guest preferences
Localised infotainment platform
Ability to responses to Hotel management
Benefits for Hotels
Better video and audio quality of the tv content
Improved customer satisfaction
Additional revenue sources
Tools that Improve quality and efficiency of room services and staff
Interactive Advertising platform for Hotel Services Within the next several articles we shall see all these advantages in detail.


Yogesh Raut is a Techno Entrepreneur with at least 12 years of experience in IT and marketing industry. Over a number of years he has successfully built extensive expertise in IPTV technology in many areas.

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